Saks' parent Hudson’s Bay hires a new digital chief

September 21, 2015 08:47 AM

Apparel chain Hudson’s Bay continues to stockpile tech talent as the company looks to sustain its online sales growth.

The retailer, No. 97 in the Internet Retailer 2015 Top 500 Guide and parent company of Saks Fifth Avenue, hired retail veteran Dion Rooney as its newest executive vice president of HBC Digital. Rooney joins Hudson’s Bay after more than three decades at Toys ‘R’ Us Inc. (No. 40). He spent the past nine-plus years as the toy retail chain’s chief information officer. data shows that online sales for Toys ‘R’ Us grew at an annual rate of 8.9% over the past five years to an Internet Retailer-estimated $1.2 billion in 2014 from $782 million in 2010.

That track record of online sales success that made him such an attractive candidate to Hudson’s Bay CEO Jerry Storch. “Dion’s proven success in developing global e-commerce strategies and achieving significant growth through all-channel retailing will help us realize best-in-class performance as we continue to invest in our digital business,” Storch said.

Hudson’s Bay is growing online, and fast. The company reported online sales growth of 30% in the second quarter of fiscal 2015.

This is the second time in the past two months that Hudson’s Bay has plucked a tech executive from a Top 40 retailer. In August, Hudson’s Bay lured Janet Schalk from Kohl’s Corp. (No. 22) to be its new chief information officer.




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