What is the primary advantage of the online version that makes it three times the cost of the print version?
The Top 400 Europe database available on www.Top500Guide.com is not merely a static electronic version of the Top 400 Europe printed pages. It's a dynamic database product that allows subscribers to custom queries using the data in the Top 400 Europe as well as two other databases, the Top 500 Guide and the Second 500 Guide. For example, if you want to find out which apparel web sites have the highest average tickets, you can generate a report that ranks apparel sites based on their average tickets (highest to lowest) and then add four additional data elements on those e-retailers that will be included in the custom report. The online guide is also accessible from any computer, is updated daily with news reports on the Top 400 merchants and includes latest quarterly data on each of the e-retailers ranked.
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Why should I purchase?
Collectively, Europe is a bigger online retailing market than even the U.S., but most sales are local and consumers prefer shopping online in their home country. To identify who the major web retail players are in each diverse market and across the continent, Internet Retailer introduces the Top 300 Europe, the first ever comprehensive ranking of the 300 largest European retail web sites. Each listing is packed with financial and operational data.
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How often is the data in the Top500Guide.com updated?
The new compiled annual information for all Top 400 Europe retailers included in the 2012 edition will be uploaded and available to subscribers in early March. Data and profiles for individual retailers are updated throughout the year. Updates may include newly released quarterly web sales, new vendor relationships and newly hired or promoted executives.
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Can I purchase multiple licenses for people in my company to access the Top500Guide.com database at a discounted per-license fee?
Yes, Internet Retailer encourages companies to make the exclusive research in the Top 400 Europe available to as many of their company managers as possible. We do that through deep discounts on multiple-user licenses that goes as low as $75 per license for 20 licenses - a 73% discount from the single-license fee.
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What's more popular with subscribers - the print or the online version?
At the moment, there are as about many buyers of the online version as the print version, although like everything in the media world, the online version is growing at a faster rate.
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Do I have access to a large amount of historical information?
Yes. After a subscriber logs on and is on the home page, there is an option to select different annual editions of the Top 400 Europe database to research and compare and rank metrics and prepare custom reports.
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If I can't find the information I am looking for or have a technical or customer service problem, who do I contact?
For any question related to content, please e-mail research director Mark Brohan at mark@verticalwebmedia.com or phone 312-362-9535. Technical and customer service questions can be directed to Chaz McCrobie-Quinn at chaz@verticalwebmedia.com.
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How is the Top500Guide.com most utilized by subscribers?
Internet Retailer created the Top500Guide.com web site with a goal of giving subscribers the online information and tools they need to access data based on their own unique need each time they log on. In general the most popular data sorts include ranking web retailers on annual web sales, identifying key vendor relationships and identifying key executives.
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What sources of information are used to compile the information for Top500Guide.com?
Researchers contact each retailer several times over the course of data collection to collect and fact-check each merchant's information. If the merchant did not provide full financial, operations and web site summary information, Internet Retailer used metrics from that retailer's category - as well as analyst interviews - to formulate estimates. Additional data is supplied to the databases from these information partners: comScore Inc., Compete.com, Conductor.com, Nielsen Online, ForeSee Results, Hitwise and Silverpop Systems Inc.
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What is the fastest way to find the complied information on individual Top 400 Europe companies?
The newly updated site search tool on Top500Guide.com allows subscribers to quickly access an individual Top 400 Europe retailer's full information, including their profile. For example, after a subscriber Types "Amazon" or "Amazon.com" into the search box and clicks on the GO button, they will be taken to the company profile page for Amazon. This will be the case for all Top 400 Europe retailers.
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Can I export data from a Top500Guide.com report directly into an Excel, PDF or other format?
We get this question asked of us multiple times each day—and the answer is a respectful “no.” The information contained in the Top500Guide.com database has been meticulously collected and updated by Internet Retailer for about a decade. We have spent considerable time and resources building and copyright protecting our database product. The database gives subscribers a multi-faceted research tool that lets them research the North American and European online retailing market and create custom reports based on their individual requirements. In order to preserve Top500Guide.com as a serious research tool, we don’t allow data exports of the information into Excel, PDFs or similar formats.
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