Barnes & Noble promotes an executive to chief merchandising officer
January 11, 2016 03:59 PM
Barnes & Noble Inc.’s e-commerce team is getting some help thanks to an internal promotion.
The book retailer, No. 47 in the Internet Retailer 2015 Top 500 Guide, promoted company veteran Mary Amicucci to chief merchandising officer. Amicucci had previously been the company’s vice president of adult trade and children’s books. Amicucci joined Barnes & Noble in 2010 from specialty children’s apparel retailer The Children’s Place (No. 122), where her responsibilities included helping grow the company’s e-commerce initiatives.
Amicucci’s new responsibilities will include working closely with chief digital officer Fred Argir to boost the book retailer’s online sales, a Barnes & Noble spokeswoman says. Argir joined the bookstore chain in July following stints with Toys ‘R’ Us (No. 40) and Sports Authority (No. 277).
Barnes & Noble reported retail sales including e-commerce during the nine-week holiday shopping season of $1.1 billion, down 0.8% year-over-year, a decline it blamed in part on an online sales drop and store closures. The company did not break out online sales figures nor did it specify how much online sales decreased year over year during the holidays.
Still, CEO Ron Boire said executives were “encouraged by the improved performance of BN.com during December, as the site remained stable and traffic improved through the holiday period. As we look ahead, we see further opportunities to improve the experience and increase conversion on BN.com.”