Since 2004, the Top 500 Guide® has ranked the largest e-retailers in the U.S. and Canada based on annual online sales. The Top 500 Guide® is the only source of e-retailer ranking information and quickly established itself as the bible of the industry. A full-time staff of four gathers data year-round for the Top 500 and calls on extensive sources to ensure the authority and accuracy of the information.
In addition to online sales, the Top 500 Guide® includes data for each retailer on number of unique visitors to the site, total visits, conversion rates, number of SKUs online, site performance, e-mail marketing programs, search engine marketing programs, browser satisfaction and vendors that provide services to each retailer. It includes names of executives and URLs that each retailer uses.
Extensive tables in the Top 500 Guide® show how retailers compare to their peers by type of retailer (chain, catalog, web-only, manufacturer) and merchandise category. It also includes tables of fastest growing in percentage terms, most growth in dollars, the proportion of web sales to total sales for the Top 100 and more.